William began his food photography journey in Singapore nearly a decade ago, initially seeking a creative outlet. Surrounded by stunning scenery—from the serene Marina Bay at night to vibrant food markets—he quickly honed his skills and decided to pursue photography professionally. In 2018, he secured his first paid job with a local food delivery service.

Over the years, William has earned significant recognition for his work, including numerous awards at the Foodelia Awards for Food Photographers and a shortlist for the prestigious 2021 Pink Lady Food Photographer of the Year. He has also deepened his expertise through masterclasses and mentorships with acclaimed photographers. Today, he specializes in commercial photography for food and beverages, products, and real estate.