Define objectives
                        
                                
                                     
                                    
                                        Strategic assessment
                                        
                                            Establish a common understanding of the current situation of the organisation in relation to business environment
                                        
                                     
                                 
                                
                                     
                                    
                                        Roadmap objectives
                                        
                                            Establish a common understanding of the current situation of the organisation in relation to business environment
                                        
                                     
                                 
                         
                     
                    
                        Understand key drivers
                        
                                
                                     
                                    
                                        External and internal drivers
                                        
                                            Identify customer requirements, performance dimensions, market and technology drivers, and internal business drivers that shape the organisation into the future
                                        
                                     
                                 
                         
                     
                    
                        Develop new ideas
                        
                                
                                     
                                    
                                        Game-changing products, services, and business models
                                        
                                            In line with identified drivers, generate innovative ideas and deliverables to help create and capture value
                                        
                                     
                                 
                         
                     
                    
                        Identify capability enablers
                        
                                
                                     
                                    
                                        Suitable technologies and solutions
                                        
                                            Identify the technology, people, skills, capabilities, partnerships, organisational and ecosystem resource actions required to deliver new value proposition
                                        
                                     
                                 
                         
                     
                    
                        Actualise your roadmap
                        
                                
                                     
                                    
                                        Milestones and timeline
                                        
                                            Set concrete milestones and a realistic timeline to execute your roadmap, ensuring a clear path to achieving your defined objectives